The EXPERT Shoe Crew

About us

Our mission is to get every baby, toddler and kid (big and little) in Australia into shoes that fit their feet as well as their adventures, their personality, and their family, perfectly.


From day one, our mission has been to put the best fitting shoes on Australian kids at family-friendly prices. Over 35 years on, we remain true to this mission. We deliver generations of fitting expertise, a large range of shoes from your favourite brands for every occasion and milestone, and even better value from our 80+ locations across Australia, including our Concept Stores, Myer Concessions and Online Store.

Why Getting Your Child's Fit Right Is Important

1

Promote Healthy Foot & Bone Development

Properly fitted shoes support the natural growth and alignment of your child’s feet as they develop.

2

Prevent Blisters, Discomfort & Injury

A proper fit eliminates rubbing and pinching, reducing blisters, foot pain, and the risk of slips and falls.

3

Minimize Long-Term Foot Issues

Ill-fitting shoes can lead to lasting problems such as misalignment, flat feet, or bunions.

Did you know - 85% of children are wearing the wrong size or style of shoe?
Let our expert Shoe Crew find your kids' perfect fit.

Meet the
shoe crew
experts

Book A FREE Expert Fitting

How our expert Shoe Crew ensures the perfect fit

FREE Professional Fittings: Expert advice with no obligation to buy Highly Trained Experts: 3 months of intensive training in foot growth & development Wide Range of Brands & Sizes: 5 widths, 50 lengths & over 20+ brands Additional Needs Appointments: Quiet after hours fitting appointments available