Find their perfect fit with the iconic colours and styles of New Balance sneakers

When it comes to choosing the right sneakers for your child, there are a few non-negotiables: comfort, support, fit and style. Whether your little one is racing around the playground, the footy field or for their everyday play. 
If you’ve been hunting for cool, cosy and comfy sneakers, look no further—Head to your local Shoes & Sox store.

Celebrating Style & Fit this Grey Day 2025 

This May, we’re celebrating New Balance Grey Day—an annual celebration of the brand’s signature grey colourway that’s become iconic over the decades. 

Grey Day is more than just a colour trend—it’s a nod to New Balance’s roots and legacy. And yes, even kids can get in on the action! New Balance styles at Shoes & Sox offer several styles of kid’s sneakers in classic and modern greys, pastels, plus more vibrant colourways. Their style and fit allows your child to rock a timeless and cool look, while getting the support and comfort needed for their growing feet.

Top Picks for Kids on Grey Day

Looking for the perfect pair to celebrate? Here are some of our favourites:

Kids 1-3:

• Fresh Foam Arishi v4 – Lightweight, sporty, and perfect for running, jumping, and everyday adventures.
• New Balance 996 – Cool vintage, the wardrobe staple sneaker with easy self-fastening straps, perfect for everyday wear.
• New Balance 313 – A stylish yet supportive option for younger kids, featuring a simple hook-and-loop strap for easy on and off.

Pre-school 3-5:

• New Balance 570 – Versatile and durable, this shoe is made to keep up with your child’s busiest days.

Grade School:

• New Balance 574 V1 Laces Grade School – A scaled-down version of the classic 574, combining retro style with modern comfort.

Each of these sneakers offers a unique blend of support, durability, and Grey Day-inspired style. Book a free fitting with our Kids Fit Specialists to find the perfect fit or shop the full New Balance range online now.